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Seamless Self-Onboarding: Transforming Digital Health Activation at LNWH
Making digital health tools easy to access is key to ensuring patients stay engaged with their care. At London North West University Healthcare NHS Trust (LNWH), introducing Seamless Self-Onboarding has transformed how young adults with Inflammatory Bowel Disease (IBD) enrol in their digital care pathway—removing delays and improving activation rates.
The challenge: Low activation rates for digital health tools
For young adults with IBD, digital tools offer an opportunity to stay connected with their care team and manage their condition more effectively. However, getting patients to activate and engage with these tools was a challenge.
Initially, patients received an email invitation to download and activate the Luscii app days after their appointment. But with so many emails competing for attention, many were overlooked or forgotten. After a six-month evaluation, LNWH found that only 62% of patients activated their app—leaving a large portion without access to important health support.
The team needed a way to increase adoption rates, ensuring that more patients could benefit from Luscii’s tools without delays or missed opportunities.
The solution: Luscii's Self-Onboarding
To tackle this challenge, LNWH introduced Luscii’s Self-Onboarding feature. Instead of waiting for an email, patients can now scan a QR code during their consultation and complete their onboarding before they even leave the hospital.
📲 Instant access: Patients install and activate the app immediately, eliminating delays.
📲 No more missed emails: With onboarding integrated into their consultation, there’s no risk of patients forgetting to sign up later.
📲 Higher patient involvement: Patients are now actively engaging with the app from day one, making it part of their routine.
By removing unnecessary steps and making onboarding part of the clinical consultation, LNWH ensured that more young adults could access the support they needed—right when they needed it.
The result: Higher adoption, better engagement
The impact of Self-Onboarding was immediate:
🚀 78% of patients now adopt the app and remain active, compared to just 62% before.
🚀 Patients complete onboarding before leaving the hospital, ensuring a smooth transition into digital care.
🚀 Clinicians report a more engaged patient population, benefiting from improved access to information and support.
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Giving patients more control with Self-Onboarding
See how Luscii can help you simplify onboarding and empower your patients from day one.